Six people standing behind a Macmillan Coffee Morning table filled with cakes and pastries. They are each holding a cake or drink.

Breaking down barriers to cancer support in the West Midlands

Blog
Published: 05 November 2024
The Black Country Community Connectors project has been formed to address the poor cancer experiences and outcomes that continue to affect people from Black and minority ethnic communities.
A dark green pen on a light green background.

Sanjeet Shergill Digital Content Editor at Macmillan

Around half the population of the Black Country in the West Midlands is from an ethnically diverse community. Many people here have complex health needs and  experience health inequalities for a wide range of reasons.

As Ameena Westwood from one of the partner organisations involved explains: “The cancer journey can be difficult enough before you factor in things like language barriers if your first language isn’t English, or the cultural and religious differences that need to form a part of any open conversation about cancer." 

The new partnership project brings together Macmillan and 5 community partners. It will last over 2 and a half years and involves: 

  • Bangladesh Islamic Association Smethwick
  • Black Country Integrated Care Board
  • Nishkam Civic Association
  • West Bromwich African Caribbean Resource Centre
  • Yemeni Community Association 
     

Working together to help people get the right support

The project aims to better understand people's beliefs and experiences around cancer. This includes what barriers there are for people finding and accessing support, and increasing people's knowledge of cancer symptoms. All this will help shape services that better meet peoples' needs in the future.

To do this, the partners will:

  • Break down barriers to cancer support services and screening
  • Challenge myths and misconceptions about cancer
  • Build knowledge about cancer signs and symptoms, hoe to access screening and treatment services
  • Increase trust in healthcare services

“I know that together we can make a real difference in the lives of people affected by cancer.” - Amina Westwood

Launching the Community Connectors project

A special Coffee Morning celebration was held to officially launch the Community Connectors Project. In attendance was Ameena Westwood, Yemeni Community Association’s Community Connector. For Ameena, the event was the realisation of a dream that she has been working tirelessly towards since her own cancer diagnosis 7 years ago, as well as the cancer diagnosis of her mother, and her father who passed away with stomach cancer in 2019.

“This seed was planted when I saw first hand the barriers that people from ethnically diverse communities can face when it comes to understanding cancer and accessing the care and treatment they need.

“I just knew I wanted to improve things, to be there for others in the same position as me, and I realised it was our communities themselves who were best placed to do it. When it comes to talking about cancer, we need people who look like us, think like us, speak like us and who hold the same traditions and beliefs to have that conversation with us. We are the people who know ourselves the best.”

 

Two women in conversation, one has brown hair and is wearing a green patterned dress. The other is wearing a blue hijab and floral dress, she's also wearing a ceremonial gold chain around her neck

Find more support

About our information

This information has been written, revised and edited by Macmillan's Digital Content Editor team and checked by Macmillan's Cancer Information team.

Learn more about our Digital Content Editors and how we produce our cancer information.

Tag: WAM, GENS

About the author

A dark green pen on a light green background.

Sanjeet Shergill